UNLEASH Announces HR Technology Analyst George LaRocque as UNLEASH America Event Director

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LaRocque to leverage decades of HR and technology expertise to shape UNLEASH America into the most customer-focused event delivered to the HR industry 

London, U.K. - September 12, 2019 - UNLEASH, the fastest growing international show on the Future of Work & HR Technology, today announced that George LaRocque, the founder and Principal Analyst of HRWinsan independent analyst and advisory firm for talent acquisition and HR professionals, will join the company as Event Director for UNLEASH America. UNLEASH America takes place in Las Vegas, NV at the MGM Resort on May 12-13, 2020.  

LaRocque will be integral in fashioning the content for maximum insight and education for North America’s HR Technology market. His focus will be on leading regional sales, alliances and channels, industry strategy, customer success, and services, while he oversees the day to day operations and programming.  

To fill a much-needed demand, UNLEASH brought its exclusive show experience to the U.S. three years ago. It brought together thousands of HR leaders, buyers, disruptors, and doers to network, learn, and work towards solving today’s challenges and tomorrow’s opportunities in the industry. Next year’s event offers attendees unparalleled access to best practice, exclusive insight, tools, and techniques from Fortune 500 companies and start-ups. The focus will be on what's working, what's not and the chance to learn a clear, actionable strategy for introducing and cultivating new ideas and practices. The event shares an exhibition area catering to both global decision-makers and buyers of HR, Learning and Recruitment services and technologies across North America.  

George is one of the industry’s trusted partners and leading analysts, and I am thrilled to welcome him to the UNLEASH team,” said Marc Coleman, CEO and Founder, UNLEASH. George has outstanding knowledge as both an analyst, and importantly, industry leadership experience, and I could not be happier having him on board. China Gorman, the team and I look forward to watching George take UNLEASH America to the next level as he will be key to accelerating future growth. 

My career focus has been on helping business and HR leaders understand and leverage global trends in work and technology,” said George LaRocque, Event Director, UNLEASH America. The pace of change and innovation in this industry has never been greater. UNLEASH has proven itself to be the leading global event for HR tech and the future of work because of the unique experience they provide to their community of attendees. I’m thrilled to join this team and to continue and improve upon this great tradition.”  

The UNLEASH Story and Mission 

From humble start-up beginnings, UNLEASH has helped shape, shake-up, and disrupt, industries globally with the #1 events in the world, focused on the Future of Work and HR Technology. 

We bring together the leading HR innovators and change-makers to inspire, challenge, and inform them where society and technology meet, and to explore the very latest thinking. 

We pride ourselves on evolving our shows year on year, and together, we have bundles of FUN making it happen! 

Join thousands of decision-makers, start-ups, visionaries, disruptors, and doers, so together we can humanize the technology revolution, shaping the future of work. 


Visit the website: https://www.unleashgroup.io/america  

Follow us at #UNLEASH19 #UYP 

For more information or any media inquiries, please contact pr@unleashgroup.io 

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